NetGenesis is a leading supplier of e-business intelligence solutions that empower internet-enabled enterprises to understand, optimize, and accelerate their on-line businesses. NetGenesis provides powerful enterprise web analytic software that allows businesses to interpret and explain customer behavior. The NetGenesis solution allows organizations to quantify the return on investment of complex Web initiatives – from marketing and site design improvements to customer acquisition, conversion and retention. The company went public in February 2000 and was acquired in 2001 by SPSS, Inc. (Nasdaq: SPSS).